Most followed football clubs on social media

2019 has seen some big moves in the social media followings of the big football clubs.  The main movers are Liverpool and Juventus, the Italian giant has jumped 3 places from last year, while Liverpool jumped two places.  Below are the 10 most followed football clubs in the world, taking into account Twitter, Facebook and Instagram.  The total is listed beside each name.

most followed football clubs

10. Manchester City – 63.6m

Twitter – 7.6 million

Facebook – 39 million

Instagram – 17 million

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9. Paris Saint-German – 67.25m

France’s richest football club  has hugely benefitted from bringing Neymar to the club.  The biggest increase year on year has been on instagram where they went from 17.8 million to 26.9 million.

Twitter – 350k 

Facebook – 40 million

Instagram – 26.9 million

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8.  Arsenal – 70.2 m

Arsenal are no longer a UEFA Champions League club which has had an impact on revenues and following.  They finished sixth in the Premier League last year, it’s match day revenues keep Arsenal in the top ten richest football clubs.  But then badly need a return to the Champions League to boost revenues.

Twitter – 15.5 million

Facebook – 38 million

Instagram – 16.7 million

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7. Bayern Munich – 70.9m

The Bundesliga giant most successful club in German football history, having won a record 29 national titles and 19 national cups.   75,354 fans on average attend Bayern home matches, and so it make sense that they are Germany’s most followed club on social media.

Twitter – 1.1 million

Facebook – 50 million

Instagram – 19.8 million

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6. Liverpool – 72.5m

This English side have had a phenomenal 2 years, Champions Leagues glory in 2019 and a second place in their domestic Premier League has given Liverpool a 17% revenue boost and a massive boost in social media following, particularly on Instagram where they have grown by 12 million followers in the last year.  We expect further growth this year as they are so far in front in the Premier League , they can’t loose.  Or can they?!

Twitter – 13.5 million

Facebook – 36 million

Instagram – 23 million

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5. Chelsea – 82.2m

Chelsea’s famous billionaire Russian owner Roman Abramovich, has work on his hands if he wants titles.  Premier League team Chelsea finished third in the English division and had a very poor run in the  UEFA Champions League last year.  Their following is well behind the top three teams

Twitter – 13.8 million

Facebook – 48.2 million

Instagram – 20.3 million

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4. Juventus – 83.8 m

The Italian giants are one of few movers on this list, they leapfrog Arsenal, Bayern and Chelsea this year, and this is most likely to do with the signing of Ronaldo from Real Madrid in 2019.  The most popular athlete on the planet – Cristiano Ronaldo, means greater brand visibility and a big boost in mercandise sales, this and a Serie A win for an eighth year in a row helped Juventus get a big boost in social media following.  Their instagram following has grown by 15 million in the last year!

Twitter – 7.7 million

Facebook – 40.2 million

Instagram – 35.9 million

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3. Manchester United – 127.6m

The reds have been a massive global team with a matching following for years but the two Spanish giants have moved well ahead in terms of revenue, titles and social media following

Twitter – 20.9 million

Facebook – 73.3 million

Instagram – 33.4 million

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2. Barcelona – 216.8m

Some of the biggest names in football such as Messi and Suarez see Barcelona well-supported around the planet, with over 200 million social media followers.

Twitter – 31.7 million

Facebook – 103 million

Instagram – 82.1 million

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1. Real Madrid – 225.4m

Three successive Champions League wins and having Cristiano Ronaldo who is the most followed athlete on the planet on their team, really gave them a massive boost and so they hold their title as the most followed football club in the world.    Zidane’s side fell behind their Spanish rival Barcelona on the football club rich list Real Madrid this year.

Based on UEFA Champions League wins, Real are also one of the 10 best football clubs in Europe.

Twitter – 33.5 million

Facebook – 109 million

Instagram – 82.9 million

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